Post by samueldavidd109 on Feb 19, 2024 22:58:32 GMT -7
Generation Z is the first whose members can truly be called digital natives. They were born in a high-tech world and find their way on the internet. The smartphone is the central axis of their life: on average, they spend more than four hours a day using mobile devices . It is almost impossible to find someone in this age group who does not have a smartphone. It is not surprising, therefore, that brands have set their sights on them. And, because many of them are increasingly accessible only through social networks, Snapchat has analyzed, in collaboration with JWT Intelligence, how this generation is deploying their creativity.
For example, if you ask them how they spend their free time online, half of them will respond with at least one creative activity, such as editing images and creating memes . Most of them also believe Denmark Telegram Number Data that social media is the most suitable platform to carry out these creative activities. In other words, for Generation Z, creativity is primarily digital. For Snapchat it is good news. After all, Evan Spiegel's company has always prided itself on offering its users an application with which they should have a creative challenge. When it comes to editing images and videos and enriching them with text, emojis and more, Snapchat is considered a pioneer among social media applications .
In fact, Facebook, Instagram and WhatsApp followed suit and perfected their applications along these lines. Of all the applications included in the study (Snapchat, TikTok, YouTube, Twitter, Tumblr, Facebook and Instagram), the majority of respondents say that Snapchat is the best for creating images and videos, and then sharing them with friends and communicating with them . In particular, the TikTok platform, founded by the Chinese operator Bytedance, is currently one of the most difficult rivals for Snapchat . Snapchat's parent company, Snap, has been doing a little better for some time now. For the first time in three quarters, the company has gained users again. The increase could be a sign that Snapchat has found the right solution after several changes to the app. In addition, the company managed to improve the Android version of the application after months of problems.
For example, if you ask them how they spend their free time online, half of them will respond with at least one creative activity, such as editing images and creating memes . Most of them also believe Denmark Telegram Number Data that social media is the most suitable platform to carry out these creative activities. In other words, for Generation Z, creativity is primarily digital. For Snapchat it is good news. After all, Evan Spiegel's company has always prided itself on offering its users an application with which they should have a creative challenge. When it comes to editing images and videos and enriching them with text, emojis and more, Snapchat is considered a pioneer among social media applications .
In fact, Facebook, Instagram and WhatsApp followed suit and perfected their applications along these lines. Of all the applications included in the study (Snapchat, TikTok, YouTube, Twitter, Tumblr, Facebook and Instagram), the majority of respondents say that Snapchat is the best for creating images and videos, and then sharing them with friends and communicating with them . In particular, the TikTok platform, founded by the Chinese operator Bytedance, is currently one of the most difficult rivals for Snapchat . Snapchat's parent company, Snap, has been doing a little better for some time now. For the first time in three quarters, the company has gained users again. The increase could be a sign that Snapchat has found the right solution after several changes to the app. In addition, the company managed to improve the Android version of the application after months of problems.